PBR Iron Cowboy Returns to AT&T Stadium on Feb. 24

February 15, 2018

ARLINGTON, Texas – The second PBR (Professional Bull Riders) Major of the 2018 season, The WinStar World Casino and Resort Iron Cowboy, presented by Kawasaki, will take place at AT&T Stadium, the largest stadium in […]

PBR and WCRA Join Forces to Produce Major Rodeos

February 13, 2018

PUEBLO, Colo. – Professional Bull Riders (PBR) and World Champions Rodeo Alliance (WCRA) today announced a new collaboration to jointly produce, market and promote rodeo events. PBR and WCRA have come together to expand television […]

Monster Energy Expands Relationship with PBR

January 5, 2018

NEW YORK  — Professional Bull Riders (PBR) and Monster Energy will announce a significant partnership expansion as PBR begins its 25th anniversary season Friday night at Madison Square Garden in New York. PBR and Monster […]

YETI Re-ups with PBR in Multiyear Partnership

January 5, 2018

PUEBLO, Colorado – As Professional Bull Riders (PBR) opens its 25th anniversary season tonight at Madison Square Garden in New York, YETI, a leading outdoor brand, and the league have announced a multi-year extension of […]

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